Coffee first, then the good ideas.

A coffee print where the words are the whole picture: “Coffee – is my – Creative Ritual.” in heavy serif letters with curling tails. Made to order on thick matte paper in 16 sizes, it gives a desk, studio or kitchen a line that says how the day really begins.

The design: four stacked lines of swash serif

The sentence is stacked and centered in four lines: “Coffee”, a smaller lowercase “is my” flanked by two short dashes, then “Creative” and “Ritual.” with its full stop. The letters are a heavy, high-contrast display serif, thick strokes against hairline ones, with a curled swash on the C and a long tail trailing from the R. The two big words carry the weight, and the full stop closes the thought like a decision.

There is no cup, no beans, no steam and no drawing at all, only black lettering on a warm cream ground, so the type does the talking. It reads like a studio rule pinned over the desk: a morning coffee is not a break from the work, it is how the work starts.

Thick matte paper that keeps the lettering sharp

• Portrait sizes run from 5″×7″ (12.7 × 17.8 cm) through 24″×36″ (61.0 × 91.4 cm), and five squares from 10″×10″ (25.4 × 25.4 cm) through 18″×18″ (45.7 × 45.7 cm); the whole four-line sentence stays in view on every one
• The sheet is 10.3 mil thick and 189 g/m², with a matte face that doesn't throw back lamp or window glare onto the letters
• At 104% ISO brightness the paper is bright, so the thick strokes and hairline serifs stay crisp against the cream
• 94% opacity stops the wall color from showing through the light background
• The paper is sourced from Japan
• It ships unframed, so you choose the frame and mat that suit your desk

Who it's for

Writers drafting at the kitchen table, designers and illustrators with a corner of their own, remote workers whose home office starts with a mug, and anyone who counts the morning coffee as part of the job. It hangs well over a desk, above a coffee station, on a kitchen shelf wall or in a studio. Give it for a new job, a first apartment, a graduation or a creative friend's birthday.

Quick answers

Is there a coffee cup in the picture?

No. The print is lettering only, with no cup, beans or steam, so it sits comfortably beside a real mug on a shelf or desk.

Do the square sizes show the whole sentence?

Yes. The square sizes, 10″×10″ (25.4 × 25.4 cm) to 18″×18″ (45.7 × 45.7 cm), keep all four lines and add a little extra margin at the sides, so the lettering reads the same as on the portrait sizes.

Which size works above a desk?

A 12″×16″ (30.5 × 40.6 cm) or 16″×20″ (40.6 × 50.8 cm) print is easy to read from a chair. Use 5″×7″ (12.7 × 17.8 cm) or 8″×10″ (20.3 × 25.4 cm) for a shelf, and 24″×36″ (61.0 × 91.4 cm) when the wall is big.

What frame suits it?

A thin dark frame repeats the heavy lettering, and pale wood warms it up. Any frame cut for your print size works, and a white mat gives the swash tails some breathing room.

Shipping and returns

Free US shipping. US delivery usually 5–12 business days. Easy 30-day returns.

Size guide